Walmart to celebrate Breaking Dawn Part 1 DVD release with in-store events!

Walmart will be joining in the celebration of The Twilight Saga: Breaking Dawn, Part 1 on DVD by throwing in-store events in more than 2,700 of their stores!  Fans that attend can will have the opportunity to win giveaways, take part in trivia contests, and can grab some Twilight-themed goodies at the bakery! Get all the details of what is going down on the night of February 10th in the full press release below!


Walmart Invites Twilight Fans to ‘Break Dawn’ with Midnight Events in More Than 2,700 Stores

Retailer to celebrate the recent release of Twilight saga with the exclusive
collectible wedding edition of Breaking Dawn Part 1

BENTONVILLE, Ark., Jan. 30, 2012 – Calling all Twi-hards! Walmart cordially invites Twilight fans to celebrate the marriage of Bella Swan and Edward Cullen on Feb. 10 in more than 2,700 stores. Twilight fans at Walmart will get the following exclusive content with every purchase of the Twilight Saga: Breaking Dawn Part 1, a 2-disc DVD or Blu-ray:

  • Bella’s Wedding Special Edition featuring the collectible wedding dress packaging
  • Fabric poster of Bella and Edward’s big day
  • Music videos from Bruno Mars and Christina Perri

Starting at 11 p.m. on Friday, Feb. 10, Walmart will throw the ultimate Twilight party with special giveaways*, movie trivia and a bakery stocked with Twilight­-themed treats such as cupcakes and cakes. Walmart shoppers can also catch a cameo appearance from Rosalie Cullen on the retailer’s in-store television network while waiting for the midnight unveil.


“When it comes to entertainment, Walmart is the destination for new movie releases, video games, music and more,” said Seong Ohm, senior vice president and general manager of entertainment for Walmart U.S. “We’re excited to give the millions of Twilight fans a place to unite, celebrate and receive exclusive Breaking Dawncollectibles at a great price.”

A perfect Valentine’s Day gift for fang-y friends and families, the DVD will be available for $22.96 and the Blu-ray for $26.96. For a full list of stores holding midnight events, please visit http://see.walmart.com/moviecenter/twilight-breaking-dawn-pt-1

Walmart’s other hard-to-resist Twilight products include:

  • Twilight Saga: Breaking Dawn, Part 1 National Edition DVD – $19.96 / Blu-ray – $22.96
  • Twilight Saga: Breaking Dawn Soundtrack – $11.88
  • Twilight Saga: Breaking Dawn Dance Poster – $5.00
  • Books from the Twilight Series including TwilightNew MoonEclipse and Breaking Dawn – $7.64

About Walmart
Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at over 10,000 retail units under 69 different banners in 28 countries. With fiscal year 2011 sales of $419 billion, Walmart employs 2.2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://walmartstores.com, and on Facebook athttp://facebook.com/walmart and on Twitter at http://twitter.com/walmart. Online merchandise sales are available at http://www.walmart.com andhttp://www.samsclub.com.

*While supplies last.


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  • Kellysurmon

    Why cant this happen in AUSTRALIA speciffically in CAIRNS!!!!! Would so be there.!!

  • MissConnor

    why the hell this isn`t in germany. I hate it. I love this movie and i want to have this dvd box. But you don`t can buy it in germany. that`s not fair =(

  • Tinkershop34

    please read what you wrote. the first sentence doesnt make scence. Other wise I think that It is way over priced and I love this movie but the 3 before breaking dawn the set is 17.88 so 22.96 for one is outragous . I just hink it should be 14.96 that is just my oppion

  • guest

    The first link doesn't have a list of the walmarts that are doing this!

  • Fu

    Please read what YOU wrote. Scence? Really? That doesnt make sense.

  • November177

    Breaking Dawn Part 1, a 2-disc DVD or Blu-ray:
    Bella’s Wedding Special Edition featuring the collectible wedding dress packagingFabric poster of Bella and Edward’s big dayMusic videos from Bruno Mars and Christina Perri

    P.S. Notice you're getting 2 discs + the list above, not just 1 dvd, that's only $19.96!

  • Dawnbaby2001

    I can't seem to find the list of the stores that are throwing the party can anyone tell me where i can find out which ones are…

  • Stefanierodriguez

    Me niether! Im wondering if they'll do it in Illinois?

  • LittleMo

    Anybody having trouble with the walmart list try going to http://www.breakingdawn-themovie/com. You'll see a little box at the top which will ask you for your zip code.  The next screen shows a panel on the left that has a map and, on the right, 3 columns.  The left column is the zip code again (think that transfers from the first time you type it in but don't remember.  no big deal to do it again if you have to, the 2nd column is a drop-down menu that asks you what range (within 20 miles, within 50 miles, etc.), and the 3rd column says “select store.” You can leave it on “All” which will give you every store that is going to start selling Breaking Dawn at midnight.  Then just click the red “Go” and it searches.  The only ones that have a special that we know of are Target and Walmart. If you leave it on “All” the list will populate every store within the range of miles you indicated.  If you just want to check Walmart, click the arrow and choose Walmart from that drop-down menu in the “Select Store” column – same goes for Target.  This isn't the list the Walmart announcement has been talking about but I couldn't find it on their web site, either, but I found the locations on this one. Hope it helps somebody.

  • LittleMo

    Just noticed that the URL for this site was broken up from one line of text to the next so giving it again here.  It's http://www.breakingdawn-themovie.com

  • Janeauten4ever

    You can also try calling your local Walmart stores Entertaimen Department. I know my store is doing it because I am in charge of it.

  • Calypzo69

    I know there is a special edition for target but there are no target stores in Puerto Rico. I am sooooo very happy that there is another special edition in Walmart!!!!! We have those here.

  • TeamEdward_Bella4ever

    I plan on going to Target. I want to see the seek peek of BD2.

  • Pemmastromberg

    nooo! live in sweden can't come D:

  • Montana

    Omg so gonna be there I'm the biggest fan ever!

  • Donnaalesse

    Thanks so much! You helped this “somebody” :)

  • http://www.facebook.com/profile.php?id=100001772393375 Lia Piera

    OMG i have to get this twilight deal! I love new movies and especially when I can watch them over my computer.  Check out more info about new movies at New Movie Releases

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